Excellent if you have an incredibly good offer in stock that you want to move quickly, or to get into a company where you've had trouble selling face-to-face.

Hints and Tips:

1. Make sure you have good lists.

2. Use experienced telemarketers.

3- Ensure that you have a great script that includes a wonderful offer. 4. Test and measure both scripts and offers. Rating: 5/5

Competitions

Usually done in conjunction with another business, although it can be done outside your store or through advertising. The best thing is that you get to compile a list of names of people who are interested. After the competition, it's best to write them a letter telling them who won, and that you've got a special offer as a consolation prize. Works well when you have a product most people would love to have but don't think they need. Of course, your competition prize could be something other than your product, but that will be less effective in attracting the right sort of people.

Hints and Tips:

1. Make sure you get people's contact details.

2. Use one of your own products as the prize so you get some general recognition.

3- Make it easy to enter.

4. Test and measure prizes and follow-up offers.

Rating: 4/5

Host Beneficiary

This is where you ask to promote yourself directly to the customers of another business. There are many ways to set it up. You could either offer the customers 81